Links 4

1. Nilay Patel: “What most people want from social media is to have nice experiences and to feel validated all the time. They want to live at Disney World. So if you want more people to join Twitter and actually post tweets, you have to make the experience much, much more pleasant. Which means: moderating more aggressively. Every ‘alternative’ social network has learned this lesson the hard way. Over and over and over again.”

2. Old Encyclopaedia Britannica adverts: 1988 and 1992

3. How Google remapped the world. (YouTube video, 8 mins)

4. The Human Animal by Desmond Morris (YouTube playlist, 5 hrs)